News

4.14.14 -  

Congratulations to Robert Guba, CEO of our client, Cellcontrol, for being named as one of Today's Wireless World's Top 100 Wireless Technology Experts for 2014. This list reflects those who are technology drivers and thought leaders in their given area of focus and have demonstrated extenstive expertise. You can check out the full list of honorees here

4.11.14 -  

AR|PR is thrilled to be showcased in PRWeek for our hard work and success at the 2014 Consumer Electronics Show this past January. See how we helped a client land 26 media stories, increase social media and boost lead generation here

4.7.14 -  

A big #makenews welcome to our newest client, MessageGears. The Atlanta-based company is an innovative, hybrid email marketing solution, and was recently named one of the Top 40 Most Innovative Companies in Georgia. AR|PR will provide media relations, industry visibility, content marketing and social media strategy to the growing brand. 

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Blog

Why Your Press Release Should Include Video

With over 2,000 press releases distributed in an average business day, it may seem like a bit of a challenge to make yours stand out. A fundamental key to engaging your audience with your brand is the inclusion of multimedia in your press releases. According to PR Newswire, embedding video and images in your press releases has proven to increase visibility up to 9.7 times! Here’s a few reasons why video is a must for any brand looking to get more viewership and, of course, to #makenews.

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PRWeek Recognizes AR|PR in Featured CES Case Study

This past January, we attended the Consumer Electronic Show (CES) with our client, Cellcontrol, and saw tremendous results. Today, our successful campaign was featured in PR Week and showcases how we helped Cellcontrol land in 26 media outlets (including Today Show), grow social media followings and increase leadgen during the campaign. Here’s an excerpt:

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